Adria launches new Action caravans as part of its 60th anniversary celebration, with two models: Action an all-new design classic and Action Sports with off-grid character and sportier look. Both recognizably familiar yet re-imagined and modernized in every aspect and sure to turn heads and find new friends.
Iconic new caravans which blend rugged reliability with a stylish, friendly design built for nature lovers and those who embrace an active and young-at-heart lifestyle, full of spontaneity and exploration.
Perfect for the rising demand for spontaneous short breaks and action-packed holidays. Adria’s campaign tagline for the new Action – Mind. Set. Action captures the feeling and spirit of these new caravans. It evokes the word ‘mindset’ by breaking it down into three parts: mind, preparation and action. A dynamic call to action focused on spontaneity with a sense of freedom and simplicity, of travelling light and focused on experiences with the agility Action offers.
So, if you would like to unlock a world of new possibilities and endless adventures, get set for Action.
Back in 2005, Action was a new definition of a compact caravan at the time, with an unusual shaped profile and ‘’huge smallness’’ helping Action to become iconic in the caravanning world. Designed for Adria’s 40th birthday celebrations and intended as a series of just 50 units, it established a cult-like status and following, with sales hitting the 10,000 level in Spring 2025.
Action has always been brilliant at what it does, compact on the outside and easy to tow, yet somehow so spacious on the inside. Ideal for 2-3 people who want full caravan functionality with cool styling and a lovable personality.
Adria has managed the design process and reimagined this iconic caravan with great care and an adventurous spirit. Katja Jenic, Adria Caravan Product Manager who led the project puts it this way:
‘’We wanted to re-imagine this iconic caravan and carried out extensive research with existing owners, focusing on the user-experience and where to improve it.
We retained the iconic exterior shape of course, but boldly modernized it, keeping it compact, whilst making it extradurable and with personality true to the much-loved Action.
The result are new models, which are familiar but all-new, and where the interior takes the original design concept – of ‘huge smallness’ to a new level.
The result: spacious, comfortable and practical caravans, in two forms: Action and Action Sports models. With the Sports model we wanted to embrace a sportier feeling, its distinctively different from the more classic Action inside and out, with some cool extra features too.’’
Twenty years after designing original Action, Nina led the design of the new models.
‘’It is an honour and an experience to design the new Action, two decades after the original. Adria Mobil and the team is of course much bigger now and the demands are much higher, but we believe we found the right way to tell the next chapter in the Action story, a design true to the DNA. Action is a playful caravan, designed for the young at heart – and this has not changed, if anything we have amplified this’’.
‘’We modernised the shape, but its recognizably Action. Inside is where the biggest changes are, with excellent use of space, more natural light thanks to the double panoramic window, new materials and rounded furniture profiles so space flows seamlessly. It feels very spacious despite the compact dimensions and a little more grown up, richer and cozy but unmistakably Action’’.
‘’Creating two distinct models meant we could be quite playful in design to differentiate them in meaningful, functional and performance ways as well as in the mood boards and materials’’.
All-new exterior but oh-so f amiliar Action shape, unique, just re-imagined and boldly modernized with cleaner lines and a larger new panoramic double-window set up and cool ‘silhouette’ LED light feature.
So iconic, so Action!
Action has always been compact making it eas y to tow and the new models keep to this successful formula. Compact dimensions 209 cm wide and 390 cm in terior length, yet remarkably spacious inside.
So easy, so Action!
Inside experience the spacious and comfortable all-new design multipurpose living zone, with separate bathroom. Spacious and light-filled interior with curved forms, new mood boards and materials; with the added benefit of Truma Combi heating too.
So comfy, so Action!
Dependable new body construction in GFK with XPS strips around the windows, composite slats in the body and floor, which is made o f XPS core with added polyester layer. Built on AL-KO chassis and with Adria 2-Year general and 10-Year Water Ingress warranty.
So durable, so Action!
In many countries all over Europe and as f ar afield as Australia you will find thriving Action communities of young and young at heart owners. Check out the Adria Action Owners Facebook Group, independently established nine years ago and `now a thriving community of 5,000 members. Notably in caravan-loving Denmark (the Danes know a great caravan!) where dedicated Action Fan Club members name their caravans and meet to share their experiences.
So friendly, so Action!
Choose from: Action an all-new design classic. So classic, so Action! Action Sports With offgrid character and a sportier look. So sporty, so Action!
